My First Editorial Photo Shoot!

The clock has struck midnight and with Fashion Week over my coach has turned back into a pumpkin and my ball gown into rags. Well maybe not that extreme, but I definitely swapped my Über black car rides for the tube and my fancy clothes with stiletto pumps for flats and a cozy jumper. And while the experience of fashion week was something magical and stressful all the same, it was time to throw myself back in school work.

As I mentioned briefly a few posts back  I would be getting the chance to do one of my first Editorial photo shoots through my school. It was the first real project given to us, and let me tell you, it was not a piece of cake.

As an Editorial stylist, the products from photoshoots become your everything. They are your business cards, your portfolio, your creative baby. Even with this being through the school, the hard copy still goes out to show the world exactly what I can do. And only three weeks into the course, that was a scary idea.

The theme for the photoshoot itself was “Color has no Gender”. Two groups were sectioned off within our class and one was given menswear with the color pink and the second had womenswear with red. Now these groups were made within the first week of class, so it was  an overwhelming idea ( Wait! We have to do real life Stylist things on our own??) but it had at least given us three weeks to get everything together.

I was grouped  into the womenswear category, which made me a little more comfortable. After all, I’ve done much more shopping for womens’ clothing than I have for mens’.

Since our only rule at this point was that our focal piece must be red, we had compete creative license over our final looks. Normally this would be liberating, but in this case, it was a total stand still for me.

There was so much you could do! how do you make a cohesive look?

With so many questions and ideas circling around, at some point I had  to sit down, clear my mind and be practical. “What’s the first step of making it Editorial” I asked myself? Having it on trend was the most clear.  With that in mind I knew I had a few choices. This seasons trends were pretty clear. The 70’s were back with abundance, gothic/ victorian look were rearing its head. Structural minimalism hadn’t gone out of style yet and the 90’s look had a lot to work with.

I ultimately chose the gothic/victorian route. Why? Maybe it was because I’m a little too excited for Halloween? Maybe because I like a challenge. When I created the mood board for the final look, I had a very clear image in mind. And I was excited about it.

Mood Board
some details from the look

Alas, Like any creative project, it ultimately changes little by little along the way. What started off as a set idea was shaped and molded into a different, but still beautiful look.

The elaborate details were toned down and by the day of the shoot, became something more elegant and high fashion than I imagined I could create. All while keeping the bones of what my original draft had planned for.  The experience of sourcing clothing and creating a design was very new and stressful for me, during this time I learned:

  1. Ruffled neck tops victorian tops aren’t so easy to find, trend or not.
  2. And modern 3/4 cut velvet trousers? Basically the Unicorn of the trouser world.

But seeing the final project through the lens of the photographer, as cliché as it may be, was entirely worth it. You suddenly have the overwhelming feeling of “Hey, maybe I can do this” and suddenly can’t wait for the next one.

I can’t wait to show you all the final product!  When the photos are released, trust me, you will be the first to know! For now, here’s a behind the scenes shot from the day of!

Until next time! Xx